Please select the service you would like to book:


Cookie Policy

MSI UK blue door.

Home      MSI Reproductive Choices Cookie Policy

Cookie Policy

This Cookie Policy is intended for anyone using the website. This policy tells you about the cookies we use, why we use them and how they improve your experience on our website.

Cookies are small digital files that websites save locally to your computer or mobile device and enable us to remember your visits and track information about your visits to the website.  

We use cookies to improve our website and your browsing experience. If some of them are turned off, some website features may not work properly.   

This website only uses four types of cookies:   
1. Strictly necessary cookies

These cookies are essential. They let you use all the different parts of our website. Without these cookies, some features of our website would not work properly.   
2. Performance cookies

These cookies help us understand how you use our website and assess its performance. For example, they allow us to see which pages on our site are visited the most and how visitors move around the website. All information these cookies collect is anonymous.
3. Targeting cookies

These cookies may be set on our website by advertising partners like Google. These cookies are used to ensure that if you search our name or for our services on Google, we can show you our ads and you can find our content when you need it. These cookies are used for the personalisation of ads. These are ads which are based on things like your google search history and location information. For example, if you have visited our website before, and then search on Google for e.g. “abortion clinics in London”, we will be able to show you personalised ads about our clinics and services available in London at the time of your Google search.

We do not use cookies for any kind of re-marketing or re-targeting, which means that you will never see adverts from us on third-party sites. You will only ever see our ads when you are actively searching for our services or our name on Google.
4. Third party cookies

Wherever you see content from other sources on our website, including video streams, such as Vimeo or YouTube, social media shares, such as Facebook or Twitter, you should note that these other sources may use their own cookies.   
To find out more about the cookies set by these external sources, please click the links below:  
Google Analytics 
Google Translate 
Google Maps 
Google Ads
Google +  

Some cookies are sessional, which means they are kept only for the duration of your visit on the website. For example, a cookie that checks whether you can read our website properly is sessional. Other cookies last for longer, from 6 months to 2 years. Those cookies will tell us how many times you visited our website, for example.  

When you first visit our website, a pop-up banner will appear to let you know our website uses cookies and to invite you to read this Cookie Policy. You can choose to continue to browse the website and accept the cookies we use, or, if you do not want to accept cookies, you can change your cookies settings at any time by selecting ‘cookie settings’ and managing your preferences from the preference centre. If you do this, please be aware that you may lose some of the functionality of this website.

Please see our Privacy notice to find out more about how we keep your information safe and private. 

If you have any questions about our Cookies Policy, you can contact us by email:, telephone: 0345 300 8090, or by post:  

MSI Reproductive Choices UK  
1 Conway Street   
Fitzroy Square   
W1T 6LP  

We will keep this policy under regular review and will publish any updates on this page. This Cookies Policy was last updated on 8 December 2023.