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MSI Reproductive Choices Joins Healthinote Platform

News from MSI UK  •  21 June 2021  • 3 min read



London, 21st June 2021 

MSI Reproductive Choices UK has joined the Healthinote platform, partnering with Cognitant Group – leaders in health technology for patient empowerment – to ensure that people have access to the right information, at the right time, in a format that is useful to them.

As the government closes its consultation on its Women’s Health Strategy this week, one if its key priorities is to improve the quality and accessibility of information and education on women’s health.

Through the Healthinote platform, health and care professionals can access and share content extracted from a host of legitimate and trustworthy sources, to provide an information prescription to their patients.

Dr Juhi Tandon, co-founder and Clinical Director at Cognitant, said:

“The pressure on GP practices is greater than ever before and Healthinote allows them to provide trustworthy information from reliable sources directly to the patient – in an easy and efficient way. By partnering with notable organisations, we have a wider pool of materials to provide to people, saving time and avoiding confusion.

“One of our main ambitions is to address and tackle health literacy barriers that otherwise prevent people from fully understanding their health and we deliver information in a variety of formats ensuring we address health inequalities and reach people from diverse backgrounds.”

Healthinote’s information prescription can be sent by email, text or QR code, directly from GP practices, secondary care and outpatient clinics. It signposts the patient to an amalgamated list of resources, providing a rich and personalised package of information which is accessible at any time. This information is pulled together from a library of resources – in either plain English text, audio, visual or engaging and interactive 2D/3D animations and virtual reality formats – at the click of a button. Content will also be introduced in multiple languages.

Angela Keane, NHS Engagement Manager at MSI Reproductive Choices UK, says:

“Our MSI UK digital team works very hard to make sure patients and healthcare professionals, including GPs, find the right information online about sexual health services such as termination of pregnancy and contraception. That’s why we are delighted to be partnering with Healthinote, as it means we can provide accurate information for people at the point of need. If health information is more accessible, memorable and impactful, patients can make more informed decisions about their care.”

Healthinote is free to access for health and care professionals and patients through or the Healthinote App, available on the Apple or Googleplay stores.

For further information please contact:


Telephone: +44 (0) 7769 166 516



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